What’s it going to take to get me to update my blog? Apparently, it has to be as ridiculous as the notion that the Big Ten wants Texas.
Valentine’s Day is the next holiday coming up, not April Fool’s, folks. I haven’t heard anything as silly since some people from Tulsa made a push to get the Olympics here.
The idea is absurd on so many levels, I’m not sure where to start. Let’s begin with the obvious.
Geography
Texas teams make up a third of the Big 12 Conference. Travel-wise, it’s a lot more economical to visit Waco (102 miles) or College Station (106 miles) than say, play at State College, Pa. (1,548 miles) or even your closest conference opponent in Champaign, Ill. (1,032 miles). It’s not fan-friendly, to say the very least.
Recruiting
I have to think it would hurt in this area a bit, because if I were a college athlete, I’d want to compete in front of my family and friends in person, not just on TV. It goes back to geography, in that the road games would be SO far away, there would be few to no fans in overwhelmingly hostile arenas and stadiums.
Novelty
The novelty factor of visiting new venues would wear off as soon as someone crunches the numbers on how much it’s going to cost to fly teams to hotels across the upper Midwest, or the first time Texas plays terribly due to jet lag or subfreezing temperatures. Save the novelty for nonconference, bowl games and the NCAA Tournament.
Rivalries
Fans want to play the teams they know and love — to hate, that is. The novelty factor is fun (play Ohio State in football or Michigan State in men’s basketball), but it doesn’t compare to the Longhorns’ decades of history between the Sooners, Aggies and others.
Money
Ah, the most important factor of them all. The Big Ten does have its own TV network, but is that enticing enough? And there are reports the league wants to expand possibly up to 14 teams. That’s a lot of revenue sharing.
Bottom line
Who wouldn’t want the ultimate cash cow school? The Longhorns won the Big 12 championship in football last season and went on to the national championship game. They’ve been hit and miss recently in men’s basketball but are still an elite program.
Besides, I’d hate for the Big Ten to have to come up with a new logo. The one they have is pretty clever, sneaking an “11″ into the words.
Anyway, the Longhorn brand brings in more money than anyone, and I think they know they are best off right where they are.
So, Big Ten, refocus your efforts to taking Missouri. I’m sure the Big 12 will throw in Iowa State for free.





